All Episodes
Displaying 91 - 120 of 151 in total
Ep. 61 - Developing a Podcast First Content Marketing Strategy with Fernando Amaral, VP of Marketing at Landbot.io
Meet Fernando Amaral, VP of Marketing at Landbot.io. We discuss why Landbot.io is rethinking the traditional SEO approach, how podcasts are the most effective method t...
Ep.60 - Scaling Customer Marketing through Automated Customer Success Management with Dickey Singh, CEO at Cast.App
Meet Dickey Singh, CEO & Co-Founder at Cast.app - customer success automation tool. In this episode, Dickey talked about improving retention on no-touch and low-touch ...
Ep.59 - The Power of Storytelling and Product-Led Growth with Sarah Kiefer, CMO at Pitch.com
Meet Sarah Kiefer, CMO at Pitch.com - a collaborative presentation tool for modern teams. In this episode, Sarah and Paris discuss how virality fuels pitch.com's PLG a...
Ep.58 - Betting on your product data to power your content strategy with Brad Hipps, Co-Founder at Socratic
Meet Brad Hipps, Co-Founder at Socratic - a developer-focused task management software. In this episode, Brad shares more about competing in a red ocean, building a pr...
Ep.57 - Putting customer value at the heart of every growth decision with Gaurav Vohra, Head of Strategy, Analytics & Business Operations at Superhuman
Meet Gaurav Vohra, Head of Strategy, Analytics & Business Operations at Superhuman - an email app that promises to be the fastest email experience. In this episode, Ga...
Ep.56 - How Supermetrics runs full-funnel brand tests to drive growth with Edward Ford, Demand Gen Director at Supermetrics
Meet Edward Ford, Demand Gen Director at Supermetrics. In this episode, Edward talks about moving away from a channel mindset, bringing B2C spirit to B2B, data-driven ...
Ep.55 - How could reducing customer churn be your next growth lever with Patrick Campbell, CEO at ProfitWell
Meet Patrick Campbell, CEO at ProfitWell - subscription software helps you achieve faster recurring revenue growth. In this episode, Patrick talks about the growing im...
Ep.54 - Developer Marketing 101 with Thom Crowe, Director of Growth at Vercel
Meet Thom Crowe, Director of Growth at Vercel - a platform for frontend frameworks and static sites. In this episode, Thom gets into the fundamentals of developer mark...
Ep.53 - How to Not Suck at Marketing with Jeff Perkins, CEO at ParkMobile
Meet Jeff Perkins, author of How to Not Suck at Marketing and CEO at ParkMobile. Jeff is a CMO turned CEO. In this episode, he talks about his new book, marketers' gui...
Ep.52 - How to find the right financing for SaaS and value-based growth partnership models with Michael Slawson, Head of Growth at Hum Capital
Meet Michael Slawson, Head of Growth at Hum Capital - a funding platform connecting companies with the right capital for their growth. In this episode, we chat about d...
Ep.51 - How to walk the freemium tightrope and thoughts around Web 3.0 with Kieran Flanagan, SVP of Marketing at HubSpot
Meet Kieran Flanagan, SVP of Marketing at HubSpot. In today's episode, he gets into defining time to immediate value, single vs. multiplayer PLG models, three critical...
Ep. 50 - How to nail early-stage funding, marketing and growth for PLG with Sandhya Hegde, General Partner at Unusual Ventures
Meet Sandhya Hegde, General Partner at Unusual Ventures - an early-stage firm that invests in both enterprise and consumer startups. In today's episode, she goes deep ...
Ep. 49 - The Art of OKRs with Jeremy Epstein, CMO at Gtmhub
The OKRs can play a powerful role in creating an environment where employees can work with purpose. In this episode with Jeremy Epstein, who is the CMO at Gtmhub, we d...
Ep.48 - Running a Truly Product-Led Organization and the Increasing Need for a New CRM for SaaS with Esben Friis-Jensen Co-founder and Chief Growth Officer at Userflow
It's time to face the harsh reality: the future of a successful go-to-market strategy is product-led. The most successful and fastest-growing SaaS companies all orient...
Ep.47 - Anatomy of a High-Converting Pop-Up with Emil Kristensen, CMO & Co-founder at Sleeknote
In this episode, I interviewed Emil Kristensen, CMO & Co-founder at Sleeknote. Emil shares how you can leverage pop-ups beyond just generating leads and newsletter sub...
Ep. 46 - Scale Your Sales Demos with Conversation Intelligence with William Vuong, Head of Marketing at Symbl.ai
What opportunities can conversation intelligence create for your business? Meet William Vuong who is the Head of Marketing at Symbl.ai. Symbl.ai is a platform that hel...
Ep.45 - Growth Hacking Strategy: Scaling from 0 to 10m ARR with Guillaume Moubeche Founder & CEO at Lemlist
In this episode, I interviewed Guillaume Moubeche, Founder & CEO at Lemlist. Lemlist lets you personalize cold emails, automate follow-ups, and engage with leads acros...
Ep. 44 - How ClickUp Scaled to Over 4M Users with Aaron Cort, VP of Operations at ClickUp
Another amazing episode with Aaron Cort, VP of Operations at ClickUp. ClickUp is an all-in one suite for managing, people, projects, time tracking, reporting, and more...
Ep. 43 - Why Brands Need User Generated Content with Lacey Miller Head of Marketing at LoudCrowd
Marketing campaigns for brands have evolved beyond the one-dimensional campaigns that are aimed solely at boosting sales. In this episode, I interviewed Lacey Miller,...
Ep.42 - The Secret to Doing More With Attribution Modeling with Steffen Hedebrandt, CRO and Cofounder at Dreamdata.
The majority of purchasing paths are not in a straight line. Customers can discover your brand, interact with it, and progress further down the sales funnel in a varie...
Ep.41 - How to Make Your Content Evergreen with Dmitry Dragilev Founder at JustReachOut
Welcome to episode #41 on Paris Talks Marketing. Today, I interviewed Dmitry Dragilev, a founder at JustReachOut. JustReachOut is software that helps you with search, ...
Ep.40 - Product Led Revenue Solution for SaaS with Breezy Beaumont, Head of Growth at Correlated.
Do you have a Product Led Revenue solution in place? In this episode, I interviewed Breezy Beaumont, Head of Growth at Correlated. Correlated is a platform that help...
Ep.39 - Next Gen AI-ready Digital Marketing Agency with Paris Childress, CEO at Hop Online
The reality is that shortly, easily within the next year, all the major advertising platforms, along with Apple, are making significant changes driven by Privacy to ho...
Ep. 38 - Overcoming Customer Churn In SaaS with Hunter Montgomery , Chief Marketing Officer at ChurnZero
In this episode, I interviewed Hunter Montgomery, Chief Marketing Officer at ChurnZero. ChurnZero is a platform that focuses on helping SaaS companies keep their custo...
Ep. 37 - Is Your Content Marketing Outdated? with Mohita Nagpal VP of Marketing at Hiver
Are you still doing content marketing the old way and waiting on results? You could be making a better impact on your target audience by thinking outside the box. In ...
Ep. 36 - Dropping Acronyms like MQL and Getting Back to Basics with Doug Landis, Growth Partner at Emergence Capital
MQL is dead. Long live contacts. In this episode, I interviewed Doug Landis who is a Growth Partner at Emergence Capital. Doug has personally worked with companies lik...
Ep. 35 - What it takes to build a SaaS brand with Justin Schmidt , VP of Marketing at Capacity
In this episode hear what it takes to build a SaaS brand with Justin Schmidt, VP of Marketing at Capacity. Justin shares his thoughts on: •Why sales and marketing t...
Ep. 34 - How Fireflies Grows Through Word of Mouth Marketing with Krish Ramineni CEO, Fireflies
In this episode, I interviewed Krish Ramineni CEO of Fireflies.ai. Fireflies is an AI-driven bot that helps you record, transcribe and search all of your recorded meet...
Ep. 33 - SEO & Content Marketing Best Practices for SaaS with Tim Soulo, CMO from Ahrefs
Have you heard of Ahrefs? In this episode, I interviewed Tim Soulo, CMO from Ahrefs. In a nutshell, Ahrefs is an SEO software toolkit that includes tools for link buil...
Ep.32 - DNA of a successful marketer with Cody J. Lee, VP of Growth Marketing on the Peak Performance Group at Summit Partners.
What is the DNA of a successful marketer? In this episode, I interviewed Cody J. Lee, VP of Growth Marketing on the Peak Performance Group at Summit Partners. Cody sh...
