Paris Talks Marketing

Raúl Galera is the Partnerships Lead at ReferralCandy, an app that allows eCommerce brands to set up and run customer referral programs. Founded over 10 years ago, ReferralCandy has helped over 30,000 brands leverage the power of word of mouth and turn their customer base into their marketing team. Raúl has been leading ReferralCandy's partnership efforts for the past five years, working alongside marketing agencies, media, and tech companies. Listen to the episode to learn more about referral marketing as a customer retention and acquisition channel. And don’t forget to subscribe on your favorite podcast platform for more practical tips and stories! ⏳