How to Build Killer SaaS Products with Matt Paige of HatchWorks

Matt Paige is the VP of Marketing and Strategy at HatchWorks. HatchWorks integrated US and Nearshore Agile teams design and build software solutions. Both customers and businesses love the final result. In this episode, Matt explains how to build a winning SaaS product and the power of feedback loops. Listen to the episode with Matt to find out how to market and build products your customers actually want to buy! And don’t forget to subscribe on your favorite podcast platform. You'll get more practical tips and stories!
Here are some of the key topics that Matt and Paris discussed in this episode:

• (3:10) What Are Product Founders' Most Common Mistakes in the Early Stages
• (4:34) How to Build a Winning Product Strategy
• (6:55) How to Build a Lead Pipeline
• (13:38) Why building relationships is important for service businesses
• (16:37) How to Leverage Feedback Loops
• (23:14) How to Build an Audience for Prototype Products
• (28:48) Bonus: Hear a "Shark Tank"-Style Discussion of Paris' own pitch: all the way through the strategy, positioning, and potential of the idea, evaluated by Matt.

Guest:
LinkedIn
HatchWorks

See more:
Hop Online
Paris Childress
LinkedIn PTM Page

Creators and Guests

Paris Childress
Host
Paris Childress
Founder & CEO of Hop Online, Performance Marketing Agency | Ex-Googler
Aleksandra Balkanska
Editor
Aleksandra Balkanska
Podcast Marketing Operations | Marketing Specialist of Hop Online
Desislava Arnaudova
Producer
Desislava Arnaudova
Podcast Marketing Operations Manager | Marketing Specialist of Hop Online
How to Build Killer SaaS Products with Matt Paige of HatchWorks
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